He is known for constantly pushing the boundaries in the hip-hop and business world. And now P Diddy has extended the frontiers of fragrance advertising in his racy new commercial. The 45-year-old rapper could be seen both having sex with and choking his girlfriend Cassie in the not safe for work advert for his Sean John perfume called 3AM.
The clip gets even more provocative as his 28-year-old girlfriend of over seven years is shown completely naked and even gives glimpses of her nipple piercing.
It was so explicit that it appeared to be too much for department store Macy's as Diddy posted a screen shot of a Page Six article with the caption: 'ATTENTION!! I'm debuting my NEW #3AMseanjohn campaign TODAY!! They say it's TOO HOT for TV! Are you ready??' In the Monday report an insider for the New York Post section claimed: 'The full-length version includes such provocative images that retailers were concerned about young customers seeing them.
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