Have you met Nneka, Azeezah and Wuraola? These cool girls have become so popular in Nigeria that they’re outselling Barbie there. The Queens Of Africa dolls have a traditional wardrobe to die for and come armed with their own hand bags and brushes.
The trio are modelled on the three biggest tribes in the country and their style is apparently reflective of this. Nneka represents love, Azeezah is the queen of peace and Wuraola represents endurance.
The trio are the brain child of a Nigerian businessman, who decided top create his own doll range when he couldn’t find a black doll for his niece. They are priced at around £4.50 and are apparently selling up to 9,000 units a month – about 15 per cent of the country’s toy sales.
Taofick Okoya, who came up with the dolls, says he wants them to be a positive example of African history, culture and fashion so that girls like his daughter and niece can feel proud of their heritage.
‘I needed to make her proud and happy being a black African girl, and not limit it to her alone as this was a common trend among the younger generation,’ he told ELLE, metro.co.uk reports.
Comments
Post a Comment